Commercialization is the process of bringing together intellectual property to the market in order for it to be exploited in return for profit from potential and/or actual business opportunity.

Commercialization Strategy

The success of any commercialization strategy will depend on the choice of the most appropriate commercial tool. Several practices are available to promote Intellectual Property into the marketplace. The most typical are as follow:
  • Internal Product Development
  • IP Assignment
  • Knowledge Transfer
  • Licensing
  • Franchising
  • Joint Venture
  • Spin-Off
  • Material Transfer Agreement
Invention, innovation, brands, and many technologies begin in a Research & Development environment, and usually ends there. To convert the outcome of the invention, innovation, brands and technologies in a viable commercial proposition requires time and money. Therefore, a viable commercialization strategy is important.
The four key aspects that businesses should focus on below planning for commercialization are:
  • When to launch?
  • Where to launch?
  • Whom to target?
  • How to launch?

Legal advisory

All dispute under Intellectual Property rights, from;
  • Intellectual Property Infringement
  • Raiding
  • Case Management
  • Expungement of Intellectual Property
  • Strategizing possible infringement
  • Issuance & Reply to Letter of Demand
  • Intellectual Property Litigation
One of our specialties is to guide you in creating a commercialization strategy that brings the best outcome to life. Talk to us today to learn more.