Starting May 26, 2025, the China National Intellectual Property Administration (CNIPA) will enforce stricter evidence requirements for filing 3-year non-use trademark cancellations.

What’s changing?
Applicants must now present substantial, verifiable proof of non-use, such as:

• Screenshots from at least three independent sources
• Market research data or industry reports
• Affidavits or notarized statements

Why this matters:

• Prevents abusive or speculative filings
• Encourages genuine market participation
• Demands thorough due diligence before challenging a mark

This move aligns with China’s push for more credible and fair trademark enforcement, protecting both brand owners and the integrity of the marketplace.

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