By knowing a lot of values can potentially reside in an IP, Conor McGregor successfully leveraged his brand’s exclusivity into millions of dollars. He gained more than a dozen of federal Trademark registrations. But his Trademark journey has not always been easy.
Trademark Bun Fight : Kanye West Vs Burger Shop
In the wake of the legal threat, a mega fan of Kanye West and a business owner of a College Dropout Burgers store was disappointed when he was forced to take down everything in reference to Kanye West after paying homage to the singer. But the Burger’s creator soon found out the fine line between inspiration and copying or passing off the moment West’s legal team came knocking on the door.
Trademarks are Not Only For Famous Brands
Famous Bubble Tea Slurred Over Stomachache Caused By 7,000 Fake Stores Previously, The Alley famous bubble tea had set the internet alight after revealing that they have never produced the pre-packed DIY bubble tea bearing their logo and false Trademark which may contain harmful ingredients. How it all started? Beware of the pre-packed DIY The...
How Facebook Empowered Brands with IP Protection Tools
“Facebook, Inc. and Gucci America, Inc. sued an individual in the United States District Court, Northern District of California for breach of Facebook and Instagram’s Terms and infringement of Gucci’s intellectual property rights. Specifically, the defendant used multiple Facebook and Instagram accounts to evade Facebook’s enforcement efforts and continue to promote the sale of counterfeit...
The Do’s and Don’ts in Trademark
Before you proceed with a Trademark application, make sure you are in the know about what is necessary and what should be avoided. It can save you so much time!
Enliven Your Merdeka Spirit but Not in Your Trademark
In the flurry of Merdeka celebration, Patriotism is a fierce and special feeling, and for businesses too, they proudly display the crescent, stars, and stripes in their logos and promotional materials which is prohibited. A part of the solid design of State emblem, a stylized design of the national insignia could also leave a Trademark application open to rejection.
Celebrity : A Right to Publicity, A Solution to Counterfeiting
By ensuring that they have control over as many parts of their persona as possible in the marketplace, clearly reserves them exclusive rights towards such a mark and a formal upper hand in any legal dispute.
IP War is a Modern Tool of Revenge in Russia
Following the controversial "McDonald’s" infringement in Russia, it will come as no surprise if Russia continues to allow the Intellectual Property infringement, and apparently, Russia has targeted the popular British cartoon “Peppa Pig” as well as other international brands from the so-called "unfriendly countries.
Determine The Types of Trademark
Did you know that there are various elements of a brand that can be protected as a Trademark? A Trademark exclusively identifies a product as belonging to a specific business that is recognizable from its logos, colors, symbols and many more. Registering a Trademark not only guarantees its exclusiveness but also signifies familiarity of a brand with its features that are registered.
Malaysia Accession to The Madrid Protocol
Within the Madrid System, Trademark owners may protect and manage their Trademarks from over 126 countries by a single international application. The Madrid Monitor provides an easy way to check the status of your Trademark, access detailed information on all Trademarks registered through Madrid System online, and keep an eye on competitors’ Trademarks.
Exy Intellectual Property Sdn Bhd is a specialist Intellectual Property consultancy firm. We specialize in Patent, Trade Mark, Industrial Design, Copyright, Franchising, Licensing, Commercialization, IPR protection, etc.
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